2014 Archives | Page 4 of 11

Dark Circle SS14 – Drop 2

Posted on July 20, 2014December 16, 2014 by bythelevel

One of the most exciting brands in the UK right now – Dark Circle release the visuals to their second drop for Spring/Summer 2014.

Having recently come back after 3 years of absence with their first drop of the season, the brand has returned with another strong release focused on clean design and menswear style cuts. Their latest drop consists of a range of graphic tees and hoodies, 5-panels, bucket hats and snapbacks, as well as cut and sew items crafted at the brands in-house Birmingham based factory.

Check out images from the collections accompanying look book above. The Spring/Summer 2014 second drop is available now at www.darkcircleclothing.com and the brands Birmingham pop-up located in the city centre. The collection will be dropping at selected retailers from the 1st of August including Brighton’s Krusoe Store.

The Hundreds Fall 2014 Collection Preview

Posted on July 15, 2014December 16, 2014 by bythelevel

Californian streetwear giants The Hundreds give us a glimpse of whats to be expected in their 90’s inspired release for Fall 2014.

Having channeled the 90’s in previous collections, their upcoming release continues to draw themes from the decade, in particular peoples love for music and how this was synonymous with the style of the time.

“…There was something charmingly individualistic and expressive about that, and reflective of adolescent tribalism and community formation. And although it was an exclusive practice – rather than all-encompassing and accepting – I believe the music meant a lot more to youth during this time, because it wasn’t just something you listened to, but something you lived.” – Bobby Hundreds

The diverse collection covers everything from bomber jackets to flannel shirts to cargo pants and much more, with a style that is reminiscent of the west and east coast hip-hop subcultures of the yester-millenium. The preview shots also give us a sneak-peek into the exciting sports collaboration from The Hundreds X Spalding, of which more details will soon be available.

Keep an eye out for more information on the collection which will be dropping at UK stockists from the beginning of August. For more visit: thehundreds.com

Quiet Life ‘Funner Summer’ artist collection

Posted on July 10, 2014December 16, 2014 by bythelevel

The Quiet Life link up with California based artist and designer Justin Krietemeyer to create a fun filled collection for this season.

The 21 piece ‘Funner Summer’ capsule collection features a selection of unique bold prints and graphics designed by Justin Krietemeyer. The designs sit on custom woven tees, shorts, shirts, socks, a polo and several headwear pieces including 5panels and a bucket hat.

The release is showcased in this pool side themed look book shot by the talented Christa Renee. For more on the release visit www.thequietlife.com. The collection is available now at www.urbanindustry.co.uk

BWGH for PUMA

Posted on July 9, 2014December 29, 2014 by bythelevel

PUMA link up with David Obadia and Nelson Hassan, founders of French label Brooklyn We Go Hard (BWGH) for yet another exciting collaboration, celebrating the pairs love for the brand.

Combining PUMA’s rich heritage with BWGH’s Parisian style, the collection includes the XS850 and XS698 (a hybrid of the XS850 and R698) silhouettes. The 90’s runners featuring PUMA’s Trinomic technology create a sporty yet sophisticated style and arrive in an array of colour treatments from colour blocking to the XS850 x BWGH all over CAMO print.

PUMA and BWGH continue to combine sport with style in the apparel collection as they use BWGH’s patterns and measurement charts to ensure designs have a more considered fit. The collection applies colour in a more understated manner, with colour blocking once again used, whilst an Ombre treatment is applied to sweaters which also feature the JOY graphic in BWGH’s famous boucle finish. Key pieces see the use of all over CAMO print once again, as it is applied to tees and technical outerwear.

The BWGH for PUMA collection will be available from the 11th of July at the following retailers;

END.

Hanon

Footpatrol

HUF Back To School 2014 Footwear

Posted on June 30, 2014December 29, 2014 by bythelevel

Having recently been treated to a closer look at the HUFNAGEL 2, HUF present their back-to-school collection which introduces three new styles to their footwear line.

The collection features the durable, all grain leather HUFNAGEL 2, with its Ortholite midsole providing maximum comfort and support. Another new arrival is the vintage inspired Classic Lo, again an extremely durable shoe, the rubber toe cap and heel panels allow for added wear. To round off the collection, the State comes with a new cupsole with customized EVA insole, continuing HUF’s focus on comfort and support. The shoe also includes HUF’s Ortholite midsole and is finished off with subtle stitch detailing.

HUF’s back-to-school pack is available now at the following retailers;

www.urbanindustry.co.uk

www.skatepharmacy.co.uk

www.flatspot.co.uk

www.routeone.co.uk

PUMA Autumn/Winter 2014 Lookbook

Posted on June 24, 2014 by bythelevel

PUMA delves into its archives as inspiration for its Autumn/Winter 2014 collection, as they celebrate the Formstripe’s key role and rich history in sport.

The formstripe has been adorned by some of the greatest athletes of all time, from the tennis court in the 70’s to the track in the 90s, PUMA have worked closely with the wearers to add personality to the brand. This Autumn/WInter sees PUMA release and re-issue some of their strongest styles yet from Heritage runner to Tennis Classics , each paying high attention to detail and featuring the latest game changing technology.

The sleek lookbook showcases the seasons silhouettes throughout the different collections, which include Heritage Running, Tennis, Tech Style, Natural Calm, Winterised, Hyper Natural and Sport Classics. Firm favourites such as the R698, XS850, XT2 and 1 and the Disc Blaze all receive new treatments, with the famous Trinomic technology adding to the designs.

Check out images from the lookbook below and for more information be sure to visit puma.com for more information.

PUMA x Size? ‘Wilderness Pack’ Drop 1

Posted on June 16, 2014 by bythelevel

PUMA link up with yet another big name as they present the Wilderness pack for summer 2014. We take a look at drop one from the German shoe giants collaboration with size?, as they release details on the R698 ‘Sahara’ and XS850 ‘ Inner City’.

With a range of high profile releases behind them this year already, the first drop in the Wilderness Pack offers something slightly different as they take inspiration from harsh terrain environments.

Inspired by the barren desert, the R698 ‘Sahara’ resembles the dry landscape through its use of suede on the upper and sand speckled midsole. The shoe features high levels of detailing throughout including a leather toe box, as well as blue and cacti green colour accents on the inner and heel tab.

The XS850 is another 90’s re-issue, originally released as a running shoe. The shoe provides maximum stability and comfort, with design features that equips the wearer for survival in the street. The black leather upper and 3M mesh combines with the yellow inner and green tab detailing to reflect the city landscape.

The PUMA x Size? ‘Wilderness Pack’ drop one will be available in-store at Size? from the 21st of June and other selected retailers from the 12th of July. Keep an eye out for information on the second drop to follow!

(click images to enlarge)