Belief Summer '15 Lookbook

Belief Summer 2015 Lookbook

 

Our friends over at Belief have dropped this strong set of visuals to showcase key pieces from their Summer 2015 offering.

Teaming up with hugely talented photographer Derek Wood, the New York city natives head out to the great outdoors to capture the latest apparel styles against the natural backdrop. Throughout their previous releases, Belief have consistently delivered easy to wear styles that draw inspiration from classic street war silhouettes and reference the brands rich skateboarding heritage. Incorporating playful themes and a vibrant colour palette, the Summer release from Belief consists of simplistic graphic based tees, long sleeves, hoodies and a varied selection of caps. They have also expanded their cut and sew offering with mesh basketball jerseys, beach shorts and light outerwear options in the stand out windbreakers which feature nice added touches in the zip compass and patchwork logos.

There is a bit of a 90’s NY sportswear feel to the release, with vintage washes and material applications complimented with bold retro inspired graphics. The release is distinctively Belief and is much of what we have come to expect from the brand, sticking to their roots but continuing to develop and better their line every season.

Enjoy the lookbook above and to find out a bit more on the brand head over to www.beliefnyc.comThe Belief Summer 2015 collection is available now at Urban Industry

 

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Belief NYC – Lights On

It’s been a busy few months for the guys over at Belief NYC. Not only have they put out a solid collection for Fall/Winter and some amazing visuals to accompany it, they have also been building a new location to store all that great product in.  To mark the opening of the store, Belief have put together this nice little clip to show the process from construction through to completion, as well as giving us a closer look at some of the product available. For those of you who live or are lucky enough to be heading to NY, be sure to go check it out! For more info visit beliefnyc.com

Belief
24-01 29th Street
Astoria, NY 11102

 

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Belief Wall/Winter 2014 Lookbook

 

New York skate boutique Belief have released a stunning set of visuals to showcase their latest in-house apparel release for Fall/Winter 2014.

Belief’s values lie in community, and focus on promoting a positive and productive lifestyle. Influenced by New York and the hustle and bustle of city living, Belief deliver a solid range of skate and street ready pieces drawing inspiration from a selection of themes, from prehistoric to intergalactic, as well as the cities ‘Ever Upward’ slogan.

The latest collection is comprised of graphic t-shirts and long sleeved tees, hoodies and sweaters, as well as a healthy range of headwear and a concise outwear selection. Our favourite pieces include the Exploration Windbreaker and Prehistoric 6-Panel.

The range is displayed through this sharp set of images shot exploring the city of New York by the talented Humza Deas, capturing both the collection and the awesome city landscape along the way.

For more information on the release or to purchase, head over to beliefnyc.comThe collection is also available at flatspot.com.

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Belief NYC: Busy Earning – Spring 2014

Our friends across the pond, New York skate boutique Belief NYC release this great edit for their Spring 2014 collection, which is available online now.

The video was shot in Long Island City, Queens by Sean Colello, with additional footage from Chris Nadziejko and Aaron Katter and features riders: Rick Castaneda, Dennis Miron, Joesph Gil, Karim Callender, Victor Reyes, Alejandro Batista and Jamel Marshall.

Their latest line for Spring is once again heavily influenced by life in the Big Apple and skate culture, featuring a range of strong illustrative designs on a selection of tees, long sleeves and hoodies.

Be sure to give Belief NYC’s: Busy Earning a watch below and visit beliefnyc.com to check the latest collection now.