Etonic Trans AM Suede

With a rich history that spans over a hundred years, including a major rebrand back in 1976, Etonic surface once again and they do so with a bang as they present the Trans AM suede editions.

Delving into their archives, Etonic pull the original performance runner straight from the 80’s with its original performance features of cushioning, anti-roll and stability still intact. Having been relaunched in the 90’s the shoe gained more of a lifestyle status as its athletic design proved popular with the sneaker community. Back to 2014 and the shoe’s original mesh and synthetic’s combination on the upper has been reworked into a premium tonal suede. The shoes dual-density coloured midsole and white embroidered branding at the heel and side panels is reminiscent of the time of the shoe’s first release.

The relaunch of Akeem the Dream silhouette back in July caused huge excitement within the sneaker community and this low profile silhouette is sure to make some noise of its own, arriving in a selection of rich colour ways including black, navy, forest green and wolf grey, amongst others.

The Etonic Trans AM suede is available now at Crooked Tongues and Size?



PUMA 2014 Autmn/Winter Trinomic R698


At the forefront of the retro running revival, PUMA’s Trinomic range continues to expand as they strip back the popular R698 silhouette to present two subtle colour ways for Autumn/Winter 2014.

Born out of PUMA’s 90’s runner revolution and packed full of all the innovative technology that PUMA has to offer, the R698 takes the hexagonal Trinomic cells and fuses them together with a chunky EVA outsole, to take comfort, cushioning. and stability to new level’s. The shoe combines leather and nubuck on the upper with mesh overlays, a tonal neoprene tongue and ankle trim. Arriving in grey and black colour options, the R698 sits on top of a white midsole and black outsole, with minimal branding on the heel and tongue tab.

The PUMA Autumn/Winter Trinomic R698 is available now at Size?