London lifestyle brand Born Ready present their Spring/Summer 2014 ‘Gods’ collection along with accompanying look book.
The collection features a range of short and long sleeved tees, with designs inspired by ancient greek mythology, as well as a small headwear selection. Key pieces include the Hebe ‘Goddess of Eternal Youth’ inspired Atlas Long Sleeve and the more subtle Eternal Youth tee.
The brands founder Ishan Kemal had this to say on the release;
‘I have always been interested in myths and legends especially old drawings and the various interpretations that have been made over time. The strongest period in mythology for me would be Greek Mythology. The stories, statues and art covering this subject provides such a rich pool of creativity that I knew I wanted to base a collection around it. This first release focuses on two of the most well known figures from Greek Mythology in Zeus and Atlas, whilst also adding a lesser known goddess in Hebe – the goddess of youth, which makes up this 8 piece collection.’
Visit www.bornreadyldn.com to shop the full collection now.
