Noah Fall 2017 Lookbook



Heavily influenced by the 80's, Noah has unveiled this seasons offerings with a strong lookbook for Fall 2017. Keeping things simple in a clean studio setting and referencing some of the era's most iconic musical acts in the images, the visuals capture key pieces from the collection which takes notes from the decade to inform several designs. In amongst the more elevated items such as the tailored double-breasted jackets and trousers, we see bulky knitted sweaters and mohair vests, alongside light outerwear and robust rugby shirt styles - a nod to the brands East Coast influence that has become commonplace in previous releases. The release is rounded off with several staple items featuring new designs, as well as the brands trademark logo, applied as pocket and back prints.

The first drop from Noah's Fall 2017 release is available now in limited numbers ovr at now.



Noah NY Fall/Winter 2015 Lookbook


It’s been a release that we have been eagerly anticipating since we first heard word of Brendon Babenzien leaving Supreme and announcing his intentions of reviving his Noah line. For Fall/Winter 2015 we can now take a first look at the brands new creative direction as they unveil their lookbook shot by Jake Davies.

For the man so deeply involved in Supreme’s meteoric rise to the top of the streetwear game, it’s unsurprising that the Noah collection would share some similarities. Referencing punk rock culture and post skate fashion, and drawing influence from athletic, military and outdoor designs, it is, like certain tiers within Supreme releases, a mature approach to ‘streetwear’ design. Overall it’s an extremely considered release, starting with the basic graphic tee’s and hoodies and working it’s way through to the more specialist cut and sew, with double breasted shirt options and patchwork knits, as well as casual bottoms and some well executed heavyweight outerwear. The collection is rounded off by a concise collection of headwear and accessories, most notably the 6-panel curved brim cap which is sure to be an instant sell out. All in all it’s a successful return from a brand with a strong sense of direction and one that leaves us with a lot of excitement and curiosity to see how it continues to develop.

You can shop the collection and find out a bit more on Noah over on their web store now –