bythelevel, Author at BY THE LEVEL

Magenta Winter Boards Series

Posted on April 11, 2015April 11, 2015 by bythelevel

We will be the first to admit that we were a bit late on this one, but the latest graphic series from Magenta is definitely worth a mention on the site with some of the limited graphics still available.

Magenta’s ‘Winter Boards’ series is made up of two parts, the first from Soy Panday consisting of 7 boards, including one new shape, that feature a selection of illustrated designs inspired by sacred geometry. The second is a special collaboration with 90’s street skateboarding legend Brian Lotti which consists of 3 boards, one being another new shape, adorning custom artwork from the man himself.

Available in extremely limited numbers, you can still pick up styles from the series over at Magenta’s online store and at stockists including Note Shop and Decade Store.

Edwin X Blitz Spring/Summer 2015

Posted on April 11, 2015April 11, 2015 by bythelevel

Continuing to build upon their storied relationship, Japanese denim brand Edwin link up once again with the Parisian based duo behind renowned motorcycle company ‘Blitz Motorcycles’ for another strong capsule collection ready for Spring/Summer 2015.

The latest collaborative effort compliments Edwin’s current offering for the season with a range of hard-wearing staple pieces alongside strong graphic tees that feature various logo designs from Blitz. The collection utilises premium Japanese cotton and jersey within its construction, offering functionality and quality in it’s design. A monochromatic colour theme is applied throughout the collection which is rounded off nicely with a selection of patches and accessories that add to the releases ‘biker aesthetic’. Stand out pieces include the Blitz Field Shirt in khaki that features custom patchwork, elbow patches and front pockets, and could easily work as an over shirt option.

You can shop the Edwin x Blitz Motorcycles Spring/Summer 2015 collection at Edwin’s London and Paris locations and at the brands online store. You can also pick your favourite piece up at selected retailers including Union Clothing.

Supreme x Stone Island Spring/Summer 2015

Posted on April 8, 2015April 8, 2015 by bythelevel

Having been the centre of a major leak scandal last week following its premature release on Stone Island’s German web store, we can now take a closer look at Supreme and Stone Island’s highly anticipated collaboration for Spring/Summer 2015.

Perhaps not the most obvious pairing but one that seemingly compliments each party none the less, the New York skate giants and Italian outerwear specialists have enjoyed some serious success off their previous collaborative ventures in the past, and this season sees the two come together once again on another concise offering that is sure to hit the same levels of demand. The collection utilises some of Stone Islands most coveted styles pulled directly from their archives, applying Supreme’s unique approach to design and combining the pairs knowledge in material application to offer several premium street ready pieces. This seasons effort is comprised of dual branded Metal 5C anorak’s and 6-panel hat’s offered up in two colour options of a custom all over paisley pattern and constructed from a water resistant iridescent nylon fabric. The collection is rounded off with three nautical inspired striped long-sleeves that arrive in black, red and green colour ways.

The Supreme x Stone Island Spring/Summer 2015 release is sure to become one of the seasons most sought after releases and if you want in on the action you will need to act fast. The collection drops on the brands webstore and at its London, New York and Los Angeles locations tomorrow (9th of April).

Orsman Outerwear Spring/Summer 2015

Posted on April 8, 2015April 8, 2015 by bythelevel

London based Orsman Clothing return with a new selection of seasonal outwear for Spring/Summer 2015.

The label is the brainchild of skateboarder Greg Finch, who also works closely with revived surf/skate brand Life’s a Beach, playing a huge part in their resurgence, as well as being closely linked with UK powerhouse Palace Skateboards and footwear brand Pointer. Orsman draws its inspiration from classic sportswear silhouettes and is designed with the rigours of everyday life in mind. Style is achieved and maintained through their considered fits and quality in construction, while premium materials and production are sourced from within Europe.

London creative agency Peach Fuzz have worked closely with the brand to produce this minimal look book, showcasing their latest release for Spring/Summer, the brands 3rd full season, which again shows development and growth in their collections. The outerwear range within the release successfully merges streetwear and retro athletic themes, drawing additional inspiration from nautical themes for its colour palette, materials and shapes across several lightweight jacketing options. Stand out pieces include colour blocked windbreakers, fitted bomber jackets and a selection of casual sweater options.

You can pick up the latest from Orsman at Huh Store, Liquor Store and Slam City.

11111179_10152667740636574_2873358045092130751_n

New Balance Numeric present VX 4000

Posted on April 7, 2015April 7, 2015 by bythelevel

New Balance Numeric present their latest video entitled “VX 4000”. The six and a half minute video captures riders PJ Ladd, Levi Brown, Tom Karangelov, Jordan Taylor, Tyler Surrey, Jordan Trahan, Tom Knox, Marquise Henry, and Jack Curtin shredding streets and bombing hills. The video came about with a slight bit of fortune, following the team stumbling across the 4K setting on their camera having set out to shoot a new VX part.

Shop the latest from New Balance Numeric at Flatspot and Slam City, and you can enjoy the VX 4000 video in 4K below…

Grand Scheme Summer 2015 Lookbook

Posted on April 5, 2015April 5, 2015 by bythelevel

Australia’s Grand Scheme present their latest visuals showcasing their Summer 2015 collection.

The brand have gained attention from their bold prints and vibrant patterns, presented through on laid back street ready designs. Founded back in 2006, their rebellious attitude and DIY spirit has seen the brand play an important role in Australia’s recent streetwear movement across the globe. Grand Scheme also boasts a rich heritage and strong affiliation to some of the worlds most popular hip hop acts, which is also a key theme throughout their collections amongst numerous others inspirations.

Their warm weather line up follows on from previous releases, incorporating various prints, utilising several technical fabrics and drawing from a range of themes including sportswear and military inspirations. The collection aligns with their visuals, keeping things fairly simple and clean with functional, contemporary design. Mixing strong graphics and premium cut and sew, it’s a diverse release with stand out pieces including button down shirting, several headwear options including the stand out marble print bucket hats, mesh shorts and mesh panelled tees, printed long sleeved crew necks, summer ready beach shorts, and lightweight, functional outerwear pieces.

You can pick up you favourite piece from the Grand Scheme Summer 2015 collection at Urban Industry and Flatspot.

LRG present “Flatground Forever”

Posted on April 2, 2015April 2, 2015 by bythelevel

LRG offer up this beautifully shot tribute to skateboarding and the universally favoured skate spot – flat ground, in the aptly named “Flatground Forever”. The short monochromatic video directed and edited by Kyle Camarillo, captures team riders in black and white delivering some solid flat ground tricks in slo-mo, looking at skateboarding as more of an art form and breaking away from the usual skate edit.

As a fan of LRG and as a brand that played a pivotal role in streetwear and skate wear during my youth, its great to see them continue to be part of both industries development, delivering unique ideas with high levels of quality in their execution. “Flatground Forever” shows yet again the creative force behind the brand and its a fitting tribute to a culture that they are fully immersed in.

Enjoy the video below. For more information on LRG or to shop their latest, head over to l-r-g.com