Tag: Footwear

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Lost ART x Nike SB present “The Old and the New of Liverpool City” Pack

Posted on by bythelevel

 

Liverpool’s Lost ART make their love for their home city known as they link up with Nike SB to explore “The Old and the New of Liverpool City”, with two collaborative styles of the Bruin and the BA silhouettes.

The shoe collaboration sees the two camps solidify their already strong relationship, with the independent store one of the first UK stockist for SB and remaining a key door for the brand till this day.

Lost ART draw inspiration from the cities iconic ‘Docklands’ and derelict LOR (Liverpool Overhead Railway) system, both of which have played a huge part in shaping Liverpool’s history, while also paying homage to cultural diversity and rich heritage of the area.

With the classic Bruin representing the ‘Old’ of the city, references come from the colour and materials applications of the LOR guards uniforms. Constructed from a rich pigskin suede, the shoes upper arrives in all-over black with hits of red and yellow on the mismatched swoosh branding. There is additional wool panelling on the heel counter, a contrasting white sole unit and tongue, with exclusive artwork on the insole to celebrate the release. The ‘New’ SB BA gets more of a modern rework with vibrant red on the heel and teal on the mid-foot meeting with a grey toe box, as a representation of the landscape that surrounds the infamous Docks. The BA silhouette sits on top of a clean white midsole and gum outsole.

Lost Art Skate Shop x Nike SB “The Old and the New of Liverpool City” pack will be dropping exclusively at lostartshop.co.uk on March 14th followed by a global release on March 21st.

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Converse ‘Made By You’ Campaign

Posted on by bythelevel

 

Celebrating self-expression and encouraging people to share their personal experiences through their storied Chuck Taylor All Stars, Converse have launch the Made By You campaign.

The campaign has already seen fans of the iconic silhouette worldwide offer a glimpse of their lived in pairs to tell their own story. Made By You sees Converse work with a group of internationally renowned icons including Andy Warhol, Rory Attwell, Swim Deep and Shay Ola, to name but a few, curating one-of-a-kind sneaker portraits from those who inspire creatively from the fields of art, music and food. Along with their portrait, those icons have also added their own six word story to offer us a snippet into their experiences wearing Chucks and the attitude they have towards life.

With the Chuck Taylor All Star approaching its centennial, the campaign is a great representation of the style which has seen many unique customisations over its time. Through social media ‘Made By You’ will encourage customers to share their Chucks using the hashtag #ChuckTaylor, bringing together the Converse community and creating a social gallery of the coveted silhouette.

For more information on the Made By You campaign head over to www.converse.co.uk

Vans x AntiHero

Vans x Anti-Hero 20th Anniversary Collection

Posted on by bythelevel

 

Celebrating 20 years of rich skateboarding heritage, two giants come together on a collaborative collection this Spring. Anti-Hero are one of the most respected brands to ever do it, renowned for their iconic board graphics and influential team riders, some of which they share with Vans. As two brands who are responsible for so much in the development of Skateboarding and the history they share together, it seems right that the pair have come together to mark the occasion.

Anti-Hero’s story started in 1995. Founded by Julien Stranger back when the industry was small and the companies involved were pretty much all skater owned, doing it for the love of skateboarding rather than financial gain. Born out of the desire to create a way of living rather than a quick way to make money, the name ‘Anti-Hero’ is appropriate with Stranger pretty much ‘Anti’ everything at the time, something he expressed publicly through his ads and board graphics. The brand represents the way in which the youth of skateboarding lived their life and it has carried this ethos through to modern day, one of the realest skate brands out there.

The 20th Anniversary collection offers up dual branded rework on four key pro models including the Era 46 Pro, Slip-On 59 Pro and the Sk8-Mid Pro, featuring the pro heel tab, ULTRCUSH insoles for support and comfort, DURACAP reinforcements in the toe area for protection, as well as suede applications on the upper for durability and grip. The release also debuts Tony Trujillo’s sixth generation Vans signature pro model – the TNT SG. The TNT SG Anti-Hero rework is characterised by the brands iconic print on the mid foot and lock up graphic on the tongue label. Additional features include the Anti-Hero labelling, original waffle outsole and Vans Ortholite sockliner for comfort.

The collection is rounded off with a concise apparel selection featuring dual branded tees in white and black, snapback and coach jacket. The Vans x Anti-Hero 20th Anniversary Collection is available now at vans.co.uk and selected Vans retailers.

Asics Tiger x Packer 'Dirty Buck'

Asics Tiger x Packer Gel Lyte III “Dirty Buck”

Posted on by bythelevel

 

As part of the Gel Lyte III’s 25th anniversary celebrations, Asics Tiger link up with Packer to offer their creative take on the iconic runner in the “Dirty Buck” pack.

The New Jersey boutiques iteration of the Gel Lyte III follows Mita Sneakers of Tokyo’s ‘Far East’ effort that dropped earlier this year, Packer’s take is slightly more toned down version of the silhouette. Taking inspiration from the classic dress shoe which holds the same name ‘Dirty Buck’, the rework arrives in a premium taupe coloured suede construction on the upper, with white leather hits on the tongue and a kind of toast-like colouring on the lining and heel cup. Additional features include the embossed Packer logo on the heel and tonal laces, all of which sits on top of a dusty brick midsole that is reminiscent of the original ‘Dirty Buck’ shoe.

The Asics Tiger x Packer ‘Dirty Buck’ will be available at the following stockists from February the 28th;

Hanon.

End.

Well Gosh

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BAIT x Etonic Trans Am “Horizon” Pack

Posted on by bythelevel

 

 Etonic’s recent resurgence has caught the attention of several high profile stores across the globe, with many lining up to apply their own take of some of the brands most iconic styles. This season sees Californian-based retailer BAIT link up with the brand to pay homage to the Sunrise and Sunset in the ‘Horizon’ Pack.

Its the first time the two camps have come together on a collaborative collection, and kicking things off in style , BAIT look to Etonic’s popular Trans AM silhouette. The classic runner arrives in two opposing colour options inspired by the setting of the sun on the horizon and the other the warm morning sunrise, both of which are perfectly viewable from BAIT’s California beach location. Both styles feature dual branding on the tongue tags, and sit on a white midsole and full gum rubber outsoles, both constructed from a pig suede across the upper. The ‘Sunset’ edition arrives in a radiant red hue accented with hits of navy and wasabi green, while the ‘Sunrise’ style is done up in a deep navy with pops of grey and orange.

The BAIT x Etonic Trans AM “Horizon” Pack is available now from the following stores;

Hanon.

Wellgosh

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Converse CONS Breakpoint[14]

Converse Cons present the Breakpoint Collection

Posted on by bythelevel

Converse CONS have announced the launch of the Breakpoint collection, which sees the brand link up with four of Europe’s most renowned and influential footwear stores to create an exclusive pack of limited edition sneakers.

Londons Footpatrol, Amsterdam’s Patta, Berlin’s Solebox and Starcow based in Paris all apply their own unique take on the silhouette which is made up of a premium mix of materials, including nubuck, suede, nylon and a heavy cotton twill. Each design pulls inspiration from the stores surroundings and local culture, adding their own colour applications and sole constructions based on the individual stores influences. All of the styles feature Converse CONS’ iconic Star Chevron logo and dual branding on the heel tabs and insole, as well as a choice of tonal or contrasting laces. The shoes functional features aren’t lost as a lightweight cusioning is added for comfort and a padded tongue provides protection for the top of the foot.

Converse CONS have also introduced a Breakpoint Zine which will be available in each of the partner stores. The zine gives a visual representation of each stores cultural influences with 20 pages of inspirational artwork, artist submissions, musicians, photographers and filmmakers. It’s a nice touch from the brand to round off 4 solid reworks of the low profile shoe.

The Converse CONS Breakpoint collection will be available exclusively at the four locations in limited numbers from Saturday the 14th of February. The blue suede rework shown above will be available at Footpatrol London.

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PUMA Primary OG Pack

Posted on by bythelevel

 

As part of the brands CREAM programme, PUMA look once again to their classic Blaze of Glory silhouette, this time to give it a nostalgic rework in the Primary OG pack.

The Blaze of Glory is a true 90’s favourite in the running department having shot to fame for its functional features, including PUMA’s cushioning Trinomic technology. Its sleek, form fitting shape quickly caught the attention of the street and became a favourite for sneaker lovers, even more so in this retro runner resurgence of late.

Having gained a lot of interest in 2014, most notably from the Marble and Tech pack last year, the Blaze of Glory is offered up in another impressive rendition, utilising a predominantly white upper and applying hits of blocked colouring on the shoes lining and toe area. The upper is decked out in a mix of nylon and perforated leather, with nubuck overlays and an enhanced tonal TPU on the exo-skeletal lace system. Arriving in deep violet and black colour options, each pair is complimented with 3M detailing and both sit on top of an off-white Trinomic midsole.

The PUMA Primary OG pack is available now at Well Gosh, Urban Industry and END.