Tag: style

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BWGH x Puma – Spring/Summer 2015

Posted on by bythelevel

 

  Brooklyn We Go Hard (BWGH) and PUMA continue their fruitful relationship with their latest collaborative instalment for Spring/Summer 2015.

The Parisian label, founded by David Obadia and Nelson Hassan, has gained global recognition for its sophisticated designs. Drawing inspiration from their own experiences, they utilise premium materials and considered cuts and fits to produce contemporary menswear styles with a street ready feel.

BWGH’s quality in design meets PUMA’s sports heritage once again for their Spring/Summer 2015 collection which features new colour palettes and several new materials applied to a range of footwear, apparel and accessories. Once again using BWGH’s pattern and measurement charts as a base, classic sportswear inspired pieces see premium materials such as plush nubuck, smooth leather and jersey applications throughout the collection.

The release pulls further inspiration from the work of New York artist Ethan Cooke, referencing his iconic square and rectangle prints and subtle colour palette’s of light greys and blues. Rounding off the release is a retro reinterpretation of the classic R698 shape, aligning with the themes of the apparel selection.

The BWGH x PUMA Spring/Summer 2015 collection is available at the following retailers from the 31st of January;

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Urban Industry

Hanon

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The Quiet Life ‘Mountain Pack’

Posted on by bythelevel

 

 The Quiet Life start life in 2015 on a high as they present the appropriately named ‘Mountain Pack’, beautifully captured in this seasonal lookbook by Vancouver based photographer Alana Paterson.

Arriving in super limited quantities, the 6 piece collection draws inspiration from the mountains, applying themes to a selection of apparel and accessories. The pack is comprised of a long and short sleeved graphic tee, along with an embroidered pocket tee, featuring an exclusive logo designed specifically for the pack. An exclusive 5-panel constructed from a limited dead stock fabric and nice touches in the Quiet Life compass and caribener/keychain round off the release.

The Quiet Life has always expressed their love for photography and with each release we are always treated to solid visuals from the brand. This release is no different, as they travel to a snowy Hurley Forest Service Road with Alana Paterson to capture the collection against a wintery backdrop

With the collection being stocked in only 20 locations worldwide and only a handful in the UK, you’re going to have to act fast if you want a piece. The Quiet Life Mountain Pack will be available from the following retailers from the 22nd of Jan;

Urban Industry

Flatspot 

Note 

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ICNY FW14 Ja Tecson Editorial

Posted on by bythelevel

 

ICNY link up with LA based photographer Ja Tecson to re-imagine their Fall/Winter 2014 collection with this smart lookbook that showcases the release in its intended environment – on a bike ride at night.

Created by Mike Cherman, the brand was designed to achieve style and combine it with functionality, applying 3M reflective detailing to help you stay visible during movement, be it skating, cycling or even walking, at night or in dull conditions. The lookbook captures movement well, using double exposure techniques and flash to show off the clothing’s reflective capability. The images series features key items from the brand, with a focus on the iconic Dot Socks, as well as highlighting the new cut and sew offerings that include patterned sweaters and tees.

Enjoy the lookbook above. You can shop ICNY’s current offerings online at icnysport.com and at selected retailers including Urban Industry and The Chimp Store.

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Garbstore SS15 Lookbook – South Shelter

Posted on by bythelevel

 

Garbstore continue to develop their in-house range and with it their interesting concepts and sharp visuals, as they showcase their latest offerings for Spring/Summer 2015.

Entitled South Shelter, Garbstore have taken a minimal approach to both the collection and lookbook, which is shot in an intentionally empty Victorian swimming pool. While incorporating several themes into the release, a key focus for the collection is structuring layers, creating garments that utilise simplistic design but take careful consideration in choice of fabric such as Japanese woven Jacquards, as well as taking time to ensure the best fit and quality in construction.

The name ‘South Shelter’ references the melancholy designs on the t-shirt options, contrasting the tropical and flower themed prints that offer a slightly more light hearted undertone to the release. Amongst the more essential items such as the patterned shirts, pullovers and hoodies,  stand out pieces include the vintage inspired maintanence jacket and chinos that make use of traditional fabrics hand finished with splashes of bleach and oil paint, to give it a naturally aged look.

Enjoy the lookbook above and for more information or to shop the collection, head over to www.couvertureandthegarbstore.com.

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Patagonia SS15 ‘Torrentshell’ Jacket

Posted on by bythelevel

 

Patagonia introduce a selection of seasonal colour ways in the mens Torrentshell jacket ready for Spring/Summer 2015.

The jacket is constructed out of an innovative waterproof material and comes equipped with all the functional features and high levels of detailing that we have come to expect from the outerwear giants. The Torrentshell jackets utilises a H2no performance 2.5-nylon material that provides both durability and versatility, combined with a DWR (durable water repellent) finish to help you combat the adverse weather. Additional features include a microfleece-lined neck, hook-and-loop cuff closers and a drawstring hem, as well as an ultra useful capability to be packed away into one of two zippered pockets.

The new colour ways in the Patagonia Torrentshell jacket will be available soon. Check out www.patagonia.com/eu to shop older styles.

 

 

– The 2.5-layer nylon jacket has a waterproof/breathable barrier, a DWR (durable water repellent) finish and stuffs into one of two zippered handwarmer pockets (with a carabiner clip-in loop). The hood rolls down, stows away and has a laminated visor, the center zipper has minimal welt exterior and interior storm flaps and the ventilating pit zips have storm flaps and DWR-treated zippers. With a microfleece-lined neck, hook-and-loop cuff closures and a drawcord hem.

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Nike Air Max 1 Ultra Moire Collection – Spring 2015

Posted on by bythelevel

Nike bring in the New Year with their latest re-work of Tinker Hatfield’s iconic Air Max 1 silhouette as they present the Ultra Moire collection.

Back in 2006, Nike released one of it’s most underrated running silhouettes to date in the Zoom Moire, which was also one of the first Nike shapes to be made with consideration for the Nike+ technology that we all take for granted these days. Nike have taken cues from the 2006 release as they apply a seamless perforated upper to their latest rendition of the Air Max 1.

The Ultra Moire is simplistic in its aesthetic but holds a premium feel with synthetic suede gracing the laser perforated, one piece upper. The latest iteration of the Air Max 1 debuts the new ‘Natural Motion’ outsole unit that reduces the amount of material used, dramatically improving flexibility and reduces weight.  The Black/White colour way shown above features a black and white mix on the upper with a contrasting white outsole, accentuated with 3M detailing on the mudguard, eyelets and the swoosh.

The Nike Air Max 1 Ultra Moire will be available from nike.com/sportswear and selected Nike Sportswear retailers.

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Introducing: ALIGN

Posted on by bythelevel

 

UK based ALIGN present their inaugural collection this Winter, reworking sportswear classics into street ready staples.

Athletic styles from both in and around the field of play have always been a huge part of the streetwear aesthetic. ALIGN have approached this collection with consideration to heritage field sports staples such as varsity jackets and rugby shirts, translating these into contemporary pieces that can be worn in everyday life. With the Winter in mind, ALIGN have applied premium materials such as sports mesh, heavyweight loopback jersey, leather and taslan Nylon, for warmth and durability, with hints of 3M reflective material to help you stay visible.

The collection makes use of black across all garments, with splashes of white in the stitching and pocket detailing, as well as the occasional colour block. There is little use of graphics throughout the release, with most of the attention focused around fit and form. All in all its a great initial collection and I’m looking forward to seeing how the brand progresses.

The ALIGN Winter 2014 collection will be arriving shortly at selected size? stores and online at www.size.co.uk