COC_0005

PUMA introduce the Premium “PERF” Pack

 

Two of PUMA‘s most coveted silhouettes – the R698 and the low profile States, get a nostalgic rework as part of the brands Fast Track line for Spring 2015, in the “Perf” pack.

Each silhouette debuted in two separate, yet equally pivotal, era’s for the brand and both styles moved the brand forward in terms of performance sneaker design in running and basketball respectively. The States, or Suede as it is also known, surfaced back in the 80’s and the shoe was quickly adopted by the hip-hop affiliated of New York City and soon after those with similar interests in the UK, who decided to re-name the shoe after its birthplace ‘The States’. The 90’s saw the arrival of the sleek R698 silhouette, born into an era of peak innovation in PUMA’s performance footwear story. With the introduction of Trinomic sole the shoe would revolutionise PUMA’s running designs and as with many popular running styles, would eventually make the transition into the lifestyle market.

The Perf Pack sees 3 tonal colour options of blue, grey and black applied to both styles. The upper is constructed from a smooth nubuck with perforations from the toe box through to the mid- foot sitting on a contrasting stark white midsole.

The PUMA “Perf” pack is available at selected retailers now including Urban Industry, 5Pointz and The Chimp Store.

oy7a1872

PUMA R698 ‘Snow Splatter’ Pack

 

Following the release of the XT2+ Snow Splatter pack back in September, PUMA return with more wintery vibes as they apply the unique snow inspired design to their R698 silhouette.

The classic runner has been subject to numerous colour reworks, as well as being the focus of several collaborations thanks to it’s popular low profile design. Its comfort enhancing Trinomic technology and distinctive aesthetic has seen the shoe move from the track to the streets and become a favourite with sneaker fans worldwide. This season, the R698 gets a winter release under PUMA’s Cream programme. PUMA apply nylon to the upper with nubuck overlays and a heavy tumbled leather for a premium yet robust finish. The three ‘icy’ colour ways reference the colder winter months, arriving in black and white with distinctive speckled heel and toe detailing.

The PUMA R698 ‘Snow Splatter’ Pack will be available from the 22nd of November at the following stores;

END.

Urban Industry

Crooked Tongues 

r698-mono-4

PUMA 2014 Autmn/Winter Trinomic R698

 

At the forefront of the retro running revival, PUMA’s Trinomic range continues to expand as they strip back the popular R698 silhouette to present two subtle colour ways for Autumn/Winter 2014.

Born out of PUMA’s 90’s runner revolution and packed full of all the innovative technology that PUMA has to offer, the R698 takes the hexagonal Trinomic cells and fuses them together with a chunky EVA outsole, to take comfort, cushioning. and stability to new level’s. The shoe combines leather and nubuck on the upper with mesh overlays, a tonal neoprene tongue and ankle trim. Arriving in grey and black colour options, the R698 sits on top of a white midsole and black outsole, with minimal branding on the heel and tongue tab.

The PUMA Autumn/Winter Trinomic R698 is available now at Size?

btl_012

PUMA x Size? ‘Wilderness Pack’ Drop 1

PUMA link up with yet another big name as they present the Wilderness pack for summer 2014. We take a look at drop one from the German shoe giants collaboration with size?, as they release details on the R698 ‘Sahara’ and XS850 ‘ Inner City’.

With a range of high profile releases behind them this year already, the first drop in the Wilderness Pack offers something slightly different as they take inspiration from harsh terrain environments.

Inspired by the barren desert, the R698 ‘Sahara’ resembles the dry landscape through its use of suede on the upper and sand speckled midsole. The shoe features high levels of detailing throughout including a leather toe box, as well as blue and cacti green colour accents on the inner and heel tab.

The XS850 is another 90’s re-issue, originally released as a running shoe. The shoe provides maximum stability and comfort, with design features that equips the wearer for survival in the street. The black leather upper and 3M mesh combines with the yellow inner and green tab detailing to reflect the city landscape.

The PUMA x Size? ‘Wilderness Pack’ drop one will be available in-store at Size? from the 21st of June and other selected retailers from the 12th of July. Keep an eye out for information on the second drop to follow!

(click images to enlarge)

 

PUMA R698 OG 93

R698-OG-3

One of our favourite PUMA silhouettes and certainly one of the most popular, the R698 returns in OG form this Spring/Summer 2014.

Having teamed up with the likes of BWGH to offer their take on the model in the last year, PUMA take the shoe back to its OG roots and its initial release back in 1993. The aptly named OG 93 follows up the recent re-release of the XS850 and arrives in the complete look and build of the original. The shoe features a predominantly blacked out upper made from mesh and leather, with pink detailing on the cuff and XS850 inspired pink splatters on the heel. The shoe is rounded off with PUMA’s signature TRINOMIC cushioning unit for additional support and comfort.

The R698 OG 93 will be available at the following retailers from the 17th of May;

www.endclothing.co.uk

www.hanon-shop.com

www.footpatrol.co.uk