Tens ‘Enjoy The View’

Having caused a stir on crowd-funding site Indiegogo back in May, UK based Tens return with a stunning set of visuals to showcase their custom filtered sunglasses.

Tens have spent years developing a custom lens tint that works with natural light to create a more vivid picture, changing the way we see everyday life. By dimming the brightness, the scratch proof lenses intensify your surroundings to create the perfect scene. There is of course a science behind the pretty pictures, and the sunglasses still hold their basic function – to protect your eyes from the son as they provide 100% protection against UV rays. Experts have even found that the colours seen through the glasses can actually enhance your mood!

For a brand thats rooted in travel and exploration, it was only right that the visuals match the quality of the picture created by the product. Tens deliver a video commercial shot by the brands co-founder Tom Welsh that follows a group of friends travelling through scenic destinations including California, Vancouver Island, Mammoth and British Colombia. There is also a complimenting lookbook shot by LA based Joe Perri in a mixture or rural and urban areas of discovery.

Enjoy the video commercial above and look book below. For more information on Tens or to purchase ‘The Classic’ frame style, head over to www.tenslife.com 

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Magenta Fall/Winter 2014 – Lookbook and Infinity Series
HUF Holiday 2014 Footwear

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