Not content with having the menswear scene on lock Gosha Rubchinskiy is now set to try his hand at skate-wear too, he and long time friend and pro skater Tolia Titaev, have come together to launch the new brand, PACCBET.
The name (which is pronounced “rassvet”, not “pakbet”) translates to “sunrise” however it is often used as a Russian metaphor for better days, which ties in well with the themes Gosha has been exploring in his work so far. This first drop will include a selection of decks, t-shirts, hoodies and caps, all of which have been designed by Titaev.
The label is launching exclusively through Dover Street Market, and will be available this Saturday, the 17th, at DSM stores worldwide.
