Tag: clothing

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Billionaire Boys Club Spring 15

Posted on by bythelevel

 

Billionaire Boys Club link up with regular collaborator Dexter Navy once again to present this video look book, highlighting key styles from the brands Spring 2015 range.

2014 was a succesful year for the London based creative who was responsible for A$AP Rocky’s ‘Chevy’ video and was also hailed by Complex as one of their ‘30 Under 30 Photographers to Watch’. His latest project sees him return to his hometown back to where it all started and the focus is kept firmly on the UK, from the choice of models to the styling. The aim was to create a ‘seamless presentation’ to showcase the offerings, and the rotating camera achieves this against an empty warehouse backdrop. Throughout the video we catch glimpses of the collection as the models move continually with the camera as it circumnavigates to the soundtrack of “I’m Ready” by British Hip-Hop group Caveman.

From what we can see from the short video, there is a strong selection of cut and sew pieces, most notably in the shirting options, outerwear and the panelled hoodies and sweaters. The colour palette mixes vibrant and more muted tones, with a range of patterns, patchwork and bold graphic prints applied throughout.

The Billionaire Boys Club Spring 2015 collection is available now at www.bbcicecream.eu  

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Introducing: ALIGN

Posted on by bythelevel

 

UK based ALIGN present their inaugural collection this Winter, reworking sportswear classics into street ready staples.

Athletic styles from both in and around the field of play have always been a huge part of the streetwear aesthetic. ALIGN have approached this collection with consideration to heritage field sports staples such as varsity jackets and rugby shirts, translating these into contemporary pieces that can be worn in everyday life. With the Winter in mind, ALIGN have applied premium materials such as sports mesh, heavyweight loopback jersey, leather and taslan Nylon, for warmth and durability, with hints of 3M reflective material to help you stay visible.

The collection makes use of black across all garments, with splashes of white in the stitching and pocket detailing, as well as the occasional colour block. There is little use of graphics throughout the release, with most of the attention focused around fit and form. All in all its a great initial collection and I’m looking forward to seeing how the brand progresses.

The ALIGN Winter 2014 collection will be arriving shortly at selected size? stores and online at www.size.co.uk

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HUF x Black Scale

Posted on by bythelevel

 

Two of the UK’s finest street wear imports – HUF and Black Scale have come together on a collaborative capsule collection for Holiday 2014, inspired by one of mans greatest vices – gambling.

The West Coast heavyweights combine their easily identifiable aesthetics and shapes to offer up this dark collection consisting of co-branded t-shirts, hoodies, a coach jacket, headwear options, as well as accessories in socks and custom playing cards. The macabre themes that have become synonymous with Black Scales designs are reworked into playing card style graphics that are applied as back prints, while Pentagram logos have been embroidered onto snapbacks, beanies and coach jackets. The super limited collection arrives in a fairly monochrome colour palette with pops of red in the detailing.

To coincide with the release the pair organized an invite only event poker tournament earlier this month with a cash prize of $5000. You can see how the nights events unfolded in the video below.

The HUF x Black Scale Capsule Collection will be arriving in UK stores this week. You can pick your favourite piece up in-store at Chimp. 

 

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Rebel8 Winter 2014 Lookbook

Posted on by bythelevel

 

Rebel8 continue to apply their rebellious styles to a range of street ready pieces as they present their Winter collection for 2014.

The Californian brand takes a focus on layering for the colder seasons, with an array of bold graphic tees, sweaters and hoodies featuring the animated styles from the brands founders – Joshy D and Mike Giant. The street ready staples are complimented by a solid selection of cut and sew pieces from button-up shackets with patch detailing to a matching patterned shirt and trouser combo. It’s clear that Rebel8 have put a lot of energy into their outerwear selection for the season, made up of perfectly executed puffer jackets and lined parka styles, that take a minimal approach to branding and instead let their construction do the talking.

The Rebel8 Winter 2014 collection will be available at UK stores including Urban Industry from the 1st of December.

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Belief Wall/Winter 2014 Lookbook

Posted on by bythelevel

 

New York skate boutique Belief have released a stunning set of visuals to showcase their latest in-house apparel release for Fall/Winter 2014.

Belief’s values lie in community, and focus on promoting a positive and productive lifestyle. Influenced by New York and the hustle and bustle of city living, Belief deliver a solid range of skate and street ready pieces drawing inspiration from a selection of themes, from prehistoric to intergalactic, as well as the cities ‘Ever Upward’ slogan.

The latest collection is comprised of graphic t-shirts and long sleeved tees, hoodies and sweaters, as well as a healthy range of headwear and a concise outwear selection. Our favourite pieces include the Exploration Windbreaker and Prehistoric 6-Panel.

The range is displayed through this sharp set of images shot exploring the city of New York by the talented Humza Deas, capturing both the collection and the awesome city landscape along the way.

For more information on the release or to purchase, head over to beliefnyc.com. The collection is also available at flatspot.com.

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Quiet Life x Katsuo ‘Jump On It’ Capsule Collection

Posted on by bythelevel

The Quiet Life present the latest from their ongoing collaborative instalments as they team up with Japanese illustrator Yusuke of Katsuo design.

Taking cues from 60′s pop art, Yusuke applies his illustrative artwork to a 19-piece range that includes woven shirts, tees, long sleeves and pull-over hoodies, as well as a selection of headwear and socks. The release will sit inside the second delivery of the Quiet Life’s second drop from Autumn/Winter 2014 and arrives in a seasonal palette of greys, tans, blacks and whites. We are big fans of the curvaceous character designs and light hearted type that accompanies it. It definitely brings something new and exciting from the brand, sitting well against the mainline collection. Our top picks include the embroidered pocket tees and 6-panel, with the all over print shirts catching our eye too!

The lookbook below, shot by the brands founder Andy Mueller, takes us around Yusuke’s work space, giving us a closer look at the man behind the collection.

The Quiet Life x Katsuo capsule collection is available now at www.urbanindustry.co.uk. For more information visit www.thequietlife.com

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Palace Skateboards x adidas Originals Collection

Posted on by bythelevel

 

After days of rumours and sneak peeks, we can finally unveil the full details of the highly anticipated adidas Originals x Palace Skateboard collaboration with this fitting lookbook from our friends over at END. Clothing.

London based Palace skateboards have played a huge part within British skate culture and have been at the forefront of innovative skate design in both soft and hard goods. In a collection that references themes from 90’s British culture, a time of trackies, football shirts and loud sweaters, Palace rework some of the nations favourite designs from adidas. Keeping the branding minimal and applying a large selection of retro graphics, the collection features both sports and street wear designs with outerwear pieces, tracksuit bottoms and headwear offerings. The collections attention to detail is certainly something to admire as each piece successfully brings the gritty aesthetic of the 90’s back to life. Our key picks from the collection include the Stripe Crew Sweat in white and Team Away top.

The adidas Originals X Palace Skateboards collection will be available from the 27th of September online at www.endclothing.co.uk