Billionaire Boys Club link up with regular collaborator Dexter Navy once again to present this video look book, highlighting key styles from the brands Spring 2015 range.
2014 was a succesful year for the London based creative who was responsible for A$AP Rocky’s ‘Chevy’ video and was also hailed by Complex as one of their ‘30 Under 30 Photographers to Watch’. His latest project sees him return to his hometown back to where it all started and the focus is kept firmly on the UK, from the choice of models to the styling. The aim was to create a ‘seamless presentation’ to showcase the offerings, and the rotating camera achieves this against an empty warehouse backdrop. Throughout the video we catch glimpses of the collection as the models move continually with the camera as it circumnavigates to the soundtrack of “I’m Ready” by British Hip-Hop group Caveman.
From what we can see from the short video, there is a strong selection of cut and sew pieces, most notably in the shirting options, outerwear and the panelled hoodies and sweaters. The colour palette mixes vibrant and more muted tones, with a range of patterns, patchwork and bold graphic prints applied throughout.
The Billionaire Boys Club Spring 2015 collection is available now at www.bbcicecream.eu
