Tag: HUF

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HUF x Bronze56K Lookbook

Posted on by bythelevel

 

 HUF link up with in-demand New York skate crew Bronze56k on a limited capsule collection this season, made up of co-branded footwear and accessories.

Hot on the heels of Bronze’s hugely popular collab with London skate giants Palace, they now link up with San Fran juggernauts HUF on a small release that references themes from late 90’s and early 2000’s pop culture. Bronze56K have gained a large cult following from their lo-fi videos that have led the way for many other companies who have followed suit since, but Bronze have stood out with their unique aesthetic, paying homage to the dial up internet and cable TV era, that can be seen in edits such as Solo Jazz, Enron, and Trust.

The limited edition collection is made up of co-branded socks and a rework of HUF’s Classic Hi silhouette in a white suede with Bronze’s Microsoft inspired logo on the heel detailing. The lookbook above, shot by Brian Kelley, captures Bronze team riders Richie Rizzo and Josh Wilson shredding low lit city streets of New York City in the Classic Hi’s, wearing promo-only tees and hats bearing a playful rework of the Polo Sport logo with an added Bolt instead of the famous Polo stick.

The HUF x Bronze56K goes on sale tomorrow, the 30th of June, at select retailers including Flatspot. and at Manchester’s Note Shop. 

HUF and Bronze56K also worked on a short edit to commemorate the release, which features team riders Dick Rizzo and Josh Wilson shred the streets of New York in the co-branded Classic Hi’s. Enjoy the full video below shot by Bronze co-founder and videographer Peter Sidlauskas.

 

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HUF Summer 2015 Lookbook

Posted on by bythelevel

 

 HUF deliver a clever set of visuals showcasing the latest apparel and footwear offering from the Californian brand for Summer 2015.

Shot by Brian Kelley, the lookbook utilises New York City’s unique abundance of mirrored walls to highlight key pieces from the brands diverse range by echoing the image. Alongside a selection of strong graphic tees, varied headwear styles and patterned button down short sleeve shirts, HUF continue to develop their trouser and short line with chino and fleece styles. Alongside the varied main line apparel offering is a collaborative capsule collection with Krooked skateboards, comprised of tees, socks and hats. The colour palette is fairly muted throughout, with vibrant hits through the custom Aloha Aina and HUF’s famous ‘Fuck It push-through’ prints. Key footwear silhouettes including the perforated ‘Dylan’ and a premium white Hufnagel 2 with the gum sole unit, also feature throughout.

The HUF Summer 2015 collection will be available at the following UK retailers from the 21st of May; Flatspot, Urban Industry and Note Shop .

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HUF “Canvas Pack”

Posted on by bythelevel

 San Francisco based HUF follow up their main line Spring/Summer releases with a concise capsule collection made up of seasonal footwear and headwear staples entitled “Canvas Pack”.

 Drawing inspiration from 1950’s American culture, the collection consists of headwear, footwear and light jacketing options constructed from 100% Cotton Duck Canvas. The release strips back on graphics and prints, whilst quality in the detailing is high. The Bucket Hats feature polished metal eyelets and vegan tanned leather labels, while new colour ways in the popular Classic Lo silhouette are introduced. The collection is rounded off nicely with the fitted Gas Station Jacket, which features woven patch details and a zipper slash chest pocket, really giving off the 1950’s automobile vibes. The colour way’s are kept fairly minimal throughout sticking to black, whites and reds.

 The collection is captured in this clean black and white lookbook by Zach Feuerstein, aligning with the themes of the release, again referencing 1950’s Automobile culture and skateboarding. You can shop the HUF Canvas Pack over at Flatspot.com.

HUF Spring 2015 D2

HUF Spring 2015 Delivery 2 Lookbook

Posted on by bythelevel

 

 HUF hit the racecourse to showcase their latest offering from their Spring 2015 collection, as photographer Brian Kelley follows models Thadius Williams, Justin Owens, Danny Salgado and Patrick Franklin as they try their luck on the horses.

The latest release continues to place a high importance on construction and material, brining us gently into the warmer weather with several Californian inspired styles and prints. There is of course the staples but there is much more of a focus on cut and sew pieces including light weight jackets and short sleeved shirts, with several key pant styles from their ever improving line. With key pieces that include the Classic H baseball jacket, white embroidered baseball jersey and Tropicana short sleeved shirt, the collection also features a bevy of new headwear releases and also key footwear styles that compliment the apparel offerings. Utilising several custom print stories throughout including dots and bandana pattern, the colour palette is fairly subtle using lots of white, blues and sand colours.

The HUF Spring 2015 Delivery 2 release will be available at the usual stores including Urban Industry and The Chimp Store shortly.

HUF FOOTWEAR SAMMY WINTER

HUF Quality Footwear Introduces Sammy Winter

Posted on by bythelevel

 

HUF Quality footwear have announced that Australian Sammy Winter is the latest pro rider to join the ranks following his travels with HUF through Asia on their recent Stoops Tour.

With their pro team already busting with talent, Sammy adds his smooth style to the pack which includes the likes of Dylan Rieder, Austyn Gilette, Brad Cromer and Peter Ramondetta, amongst others. Check out the short but sweet introductory clip below and keep an eye out for more exciting news to come from the HUF camp and Sammy Winter shortly…

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HUF x Black Scale

Posted on by bythelevel

 

Two of the UK’s finest street wear imports – HUF and Black Scale have come together on a collaborative capsule collection for Holiday 2014, inspired by one of mans greatest vices – gambling.

The West Coast heavyweights combine their easily identifiable aesthetics and shapes to offer up this dark collection consisting of co-branded t-shirts, hoodies, a coach jacket, headwear options, as well as accessories in socks and custom playing cards. The macabre themes that have become synonymous with Black Scales designs are reworked into playing card style graphics that are applied as back prints, while Pentagram logos have been embroidered onto snapbacks, beanies and coach jackets. The super limited collection arrives in a fairly monochrome colour palette with pops of red in the detailing.

To coincide with the release the pair organized an invite only event poker tournament earlier this month with a cash prize of $5000. You can see how the nights events unfolded in the video below.

The HUF x Black Scale Capsule Collection will be arriving in UK stores this week. You can pick your favourite piece up in-store at Chimp. 

 

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HUF x Thrasher – Stoops Asia Tour Collaboration

Posted on by bythelevel

HUF and Thrasher continue their worldwide ‘Stoops Tour’ through to Asia and to once again celebrate their travels, the pair have linked up to present a collaborative collection of apparel and accessories, along with a tour edit and zine.

The two brands are both deeply rooted in todays skate culture and have played a huge part in shaping modern day skateboarding. They continue to contribute worldwide as they travel from city to city, seeking out some of the best spots and indulging in the culture. This leg of the tour sees HUF’s footwear team to several cities in Asia including Tokyo, Bangkok, Seoul and Guam amongst others.

The collaborative release includes all the wardrobe staples (tees, hoodies, sweaters etc), as well as stand out pieces in the satin bomber jacket and the soccer jersey. The collection is topped off with an all black rework of the Classic-Hi silhouette and nice little touches in the nunchaku, karate kid style headband and sticker pack. Each item arrives in limited quantities featuring dual branded graphics and minimal colour ways of black, whites, reds and greys.

The events of tour have also been documented in the official tour video (below) and zine which you can check out HERE.

The collection will be arriving in the UK on November the 28th and will be available at The Chimp Store.