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Watch: Nike SB and 4 Skateboards present ‘344’

Nike SB Australia and The 4 Skateboard Company have teamed up on this 10-minute clip dubbed ‘344’. Filmed and edited by Geoff Campbell, the video celebrates the pro debuts of Casey Foley, Mike Martin and Harry Clark.

Check it out in full above and head to the4skateboardcompany.com for more.

If you haven’t already, read our interview with Butter Goods and The 4 Skate Co. rider Casey Foley HERE

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NY based brand and distribution company – Theories of Atlantis – take a bit of time away from the Big Apple and ‘Escape to LA’ for their latest clip. Filmed & edited by the brands founder Josh Stewart, the well put together video combines both worlds, featuring TOA’s diverse group of riders shredding the sun kissed streets of LA, teamed with surf vibes, sunsets and Tarantino-inspired title-cards and soundtrack. In order of appearance, the 9 minute clip features: Leo Valls, Ben Gore, Brendan Carroll, Taylor Nawrocki, John Baragwanath, Joe Yates, Jon Nguyen, Bryce Mandell, Vincent Alvarez, Brad Cromer, Walker Ryan, Zac Gracie, Paul Shier, Dustin Eggeling, Christian Maalouf, Danny Montoya, Yonnie Cruz, Stevie Perez, Alex Schmidt, Justin Strubing & Tom Remillard.

Check it our in full above and head to www.theoriesofatlantis.com for more.



Hélas Spring 2016 Quickstrike Collection


 Hélas have come through with a new Quickstrike collection for Spring featuring a range of seasonal casual wear perfect for the park or the streets. 

 Hélas have grown their line considerably over the last couple of years, expanding their cut & sew options by introducing new outerwear pieces as well as the introduction of several trouser styles, and their latest release again sees development from the French skate brand. You've got the expected graphic tees bearing the brands umbrella and polo club designs, sitting alongside embroidered logo hoodies and sweaters,  while they take casual wear to new levels with soft nylon tracksuit bottoms and matching 'Olympic Squad' tracksuit jacket. The stand out piece from the collection for us is the Classic Coach jacket, made from a robust cotton twill with marble button and embroidered logo detailing, available in black and navy colour options. The collection is rounded off with another strong headwear selection, which features polo caps and 6 panels which utilise light cotton twill and corduroy in their construction.

 The Hélas Spring 2016 Quickstrike collection is available online now and will be landing in select retailers shortly. Hélas are also set to drop a new clip soon with the Hélas Polo Club so be sure to keep an eye out for that.


Nike SB GTS & Dunk Low Premium QS


 Nike SB is set to drop a new premium QS pack this weekend, offering up a raw take on the popular Dunk Low and newly re-introduced GTS silhouettes. The shoes upper has been decked out with a heavy-duty, un-dyed canvas for a rugged, rustic look. With tonal lacing on the GTS and contrasting black lacing on the Dunk Low, both styles have been accented with black swoosh detailing and sits on top of a white sole unit. The shoe's hardwearing canvas will give the wearer durability and protection for increased wear, while the Zoom Air heel unit ensures optimal cushioning upon impact.

Alongside some of the brands more daring, perhaps less wearable, silhouettes that have already hit the shelves this year, it's good to see the brands continue to work with some of their classics to offer more accessible styles that will not only skate well, but look good on the foot too. The Nike SB GTS & Dunk Low Premium QS are set to drop this Saturday the 16th of April over on the brands webstore.



Converse One Star “Hairy Suede” Pack


 Converse have given the One Star a textured material update for Spring, offering four colour ways in the aptly named "Hairy Suede" pack. 

 The One Star has made it's mark on both the lifestyle and skate scene since it was first re-introduced to the market back in the 90's, a symbol of counter culture, more recent times saw the classic 70's style re-worked with several technical details and re-packaged as a high spec skate shoe. Having already undergone several material and colour reworks over the past year, the One Star returns this season with a durable 'hairy' suede applied to the upper, offered up in four simplistic colour options of red, blue, yellow and black, the colours available upon its original release. The shoe maintains its newly added technical features, which inlcudes a comfort enhancing Nike Lunarlon sockliner, and a lightweight vulcanised rubber outsole provides extra traction for superior grip. All four colour options are finished with contrasting white lacing, star branding on the side panels and sole unit, accented with black piping.

 You can pick up the Converse One Star "Hairy Suede" Pack in Goodhood now. 


HUF present The Cromer

HUF Quality Footwear present The Cromer


Brad Cromer becomes the latest name from HUF's impressive team roster to get his own signature model as the brands footwear department presents 'The Cromer'.

Undoubtedly one of the most exciting skaters of recent times, following on from getting his first pro-board with Krooked, delivered to him by none other than Mark Gonzalez, the time seems right for Cromer to get his own signature shoe. Citing nautical themes as an influence in the shoes design, aesthetically the shoe is kept minimal throughout with little in the way of branding and detailing, with the tongue patch referencing 90's noise bands and 'shoegaze' cover art. The shoe's slim profile doesn't impair the performance of what is ultimately an extremley skate focused shoe in it's construction, with features such as the rubber toe cap giving added durability and improved flick, and the internal heel counter for stability.

For The Cromer's initial release, the shoe arrives in two simplistic colour ways of black, featuring a suede upper and tonal lacing, and a navy option, which features a robust canvas construction on the upper and contrasting white lacing. Both pairs sit on top of a stark white sole unit. Cromer had this to say on the shoe...

"I wanted something like a blank canvas you could work with, a shoe that was very plain and simple, with a rubber toe cap that would last longer and skate better." 

The Cromer will be landing in all good skate stores in the UK shortly, and is available now over at HUF's webstore. For more information on the release, check out the Cromer Zine HERE