adidas Skateboarding – Away Days UK

The Adidas Skateboarding team’s arrival in the UK cut against the backdrop of 250,000 citizens protesting to keep the country somewhere that people want to live.

Skateboarders’ inherent sense of perseverance and community has allowed the subculture to thrive in the mainstream. The very fact that the team were able to put on a skateboarding demo at Southbank is representative of the people’s power against government when determined and united.


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