Goodhood Drop Winter 2016 Editorial “Ultra”


 Dressing for Winter can be difficult, and more often than not style is swapped out in favour of warmth and practicality. Thankfully London institution Goodhood have got you covered as they put together their Winter ’16 editorial to help us beat the cold in style.

The "Ultra" editorial features Dorain Lutz and Elliot Powers from music collective NuBrain modelling the garments, shot against the backdrop of the group’s own East London recording studio. The visuals showcase key pieces from Godhood’s winter range including brands such as Converse, Our Legacy, Dickies, NEIGHBORHOOD and Gosha Rubchinskiy, utilized in a series of well layered and outwear-focused looks.

All the clothing featured in the editorial is now available online and at Goodhood’s brick and mortar store.


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